Hasbro, Inc. 2014
In January 2014 I was hired at Hasbro, Inc. as a Brand Design Co-Op. From January to May 2014, I worked on the My Little Pony franchise, developing style guides, branding guides and packaging guides for new product lines distributing in 2015. When my Co-Op ended, I had the opportunity to move over to the Licensing team as a contract Graphic Designer. My focus was on My Little Pony but I assisted with all brands, including Transformers, Equestria Girls, Littlest Pet Shop, Magic: The Gathering, Monopoly, Tonka, Nerf and more. I created ads and trade show graphics for the Las Vegas Licensing Expo 2014, internal displays for the release of TRANSFORMERS 4: Age of Extinction, PowerPoint presentations, sales sheets and style guides. I also helped collect vintage artwork, products and packaging for new "retro" clothing lines in the UK. With My Little Pony, I worked with the publishing team and Hasbro Studios to edit and streamline our character art, created and edited compositions and artwork for several new line looks in 2015. I will continue to update this section as these assets are released to the public.
Sales Sheets
Las Vegas Licensing Expo 2015
Style Guides - coming in 2015
*More photos coming soon